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Learn the fundamentals to accelerate your business growth
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Video: Create your LinkedIn Page
Set up your LinkedIn Page and get ready to unlock your business potential
Video: Create a Campaign Manager account
To start advertising on LinkedIn, you'll first need to take these steps to create a Campaign Manager account
Video: Boosting as part of your content strategy
Save time and keep your campaigns “always on” by boosting your organic content
Video: Boosting from your LinkedIn Page
Learn how to increase your brand’s reach beyond your Page followers
Explore the catalog
Search, filter, and explore all available courses in the Marketing Labs catalog
Introduction to LinkedIn Ads
Learn to create an ad campaign, measure success, and optimize for your advertising objectives.
Ad Formats on LinkedIn
Learn how to use different ad formats to achieve your marketing objectives on LinkedIn.
Creative Design for LinkedIn
Design compelling creative that attracts LinkedIn members to engage with your content.
Reporting and Analytics for LinkedIn Ads
Learn to identify key campaign metrics and utilize reporting and analytics tools to optimize your campaigns.
Catalog
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Learn live with LinkedIn instructors and peer Certified Experts
Find an upcoming workshop to enhance your knowledge on the calendar
Live Workshop: Accelerate Campaigns on LinkedIn
This live workshop will help you discover the fundamentals of getting started with LinkedIn's Accelerate campaigns
Live Workshop: Foundations of B2B Marketing
This session will provide an overview of major themes in B2B marketing for newcomers and a refresher for veterans.
Earn LinkedIn Marketing certifications
Apply your knowledge of marketing on LinkedIn to pass each certification exam
Your path to Advertising Fundamentals certification
Your path to Marketing Strategy certification
Your path to Content and Creative Design certification
Join your peers
TBD people from TBD countries have build their skills on Marketing Labs, including our 60 LinkedIn Certified Marketing Experts from across the world
Connect with peer Experts
Learn where you are
Explore more ways to upskill on marketing on LinkedIn